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 Empowering Partners Through the Alliance 

The Tech Data and Red Hat alliance is more than a technology partnership — it’s a force multiplier for partners who want to move faster, build smarter and stand out in a market where differentiation has never mattered more.

Red Hat® delivers the open hybrid‑cloud backbone.
Tech Data delivers the scale, expertise and enablement that turns opportunity into revenue — quickly.

Together, we give partners a platform to modernise their business, expand their capabilities and win bigger in every part of the market.

The Platforms Powering Partner Success

Behind every partner win is the strength of the Red Hat portfolio — the platforms that fuel modernisation, automation, virtualization and cloud‑ready transformation.

  • Red Hat® OpenShift®– Kubernetes platform for fast, scalable app modernisation
  • Red Hat® OpenShift® Virtualization – Unifies VMs and containers on a single platform
  • Red Hat® Enterprise Linux®– Trusted, secure Linux for any environment
  • Red Hat® Ansible®– Unified automation across infra, cloud and apps
These are the engines partners build on — and the technologies Tech Data helps you deploy with confidence.
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Center of Excellence

Centre of Excellence:
Advancing Partner Capability

At the heart of our partnership is the Tech Data & Red Hat Centre of Excellence (CoE) — a dedicated hub designed to accelerate partner success.

This is where you get:

  • Deep Red Hat expertise
  • Guided design support
  • Demos, PoCs and hands‑on help
  • Specialists who unblock deals
The CoE is where partners build confidence, sharpen capability and turn Red Hat knowledge into repeatable, profitable services.

Partner Program: From Potential to Peak Performance

In a world shifting from physical to virtual, partners shouldn’t get tangled in complexity.

Our Tech Data & Red Hat Partner Program cuts through the noise, stitching together the skills, support and solutions you need to scale — without ever pulling the red string too tight.

It delivers:

  • Enablement that levels you up fast
  • Sales muscle that wins deals
  • Marketing that sparks demand
  • Services you can sell today
  • A clear path to cloud powered growth

 Whether you're building a Red Hat practice from the ground up or levelling up what you already have, we give you the roadmap — and the momentum — to get there.

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Advancing With Purpose
 
2026 marks the moment we take our partnership — and our partners — into a new era of accelerated growth.
Our direction is intentional, focused, and built around three strategic priorities designed to unlock the next wave of opportunity.
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Red Hat® OpenShift® Virtualization: Modernize Without Compromise

Hybrid cloud has moved beyond aspiration; it’s now a core business requirement. Red Hat® OpenShift® Virtualization empowers partners to bring virtual machines and containers together on a single platform, streamline modernization, and move customers forward without disruption.

Tech Data equips you with:

  • Migration expertise
  • Pre sales architectural support
  • Proven modernization frameworks
  • GTM motions that drive demand

This is modernization delivered with clarity, speed, and confidence.

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The MSP Program — Building Predictable, Recurring Growth

As customer consumption models evolve, managed services have become the foundation of sustainable, long term revenue. Our MSP Program enables partners to create scalable, profitable, service led offerings that meet customers where they are — and support them as they grow.

Through Tech Data, partners gain access to:

  • Service blueprints and ready to use packaging templates
  • Pricing guidance and proven commercial models
  • Automation support to increase efficiency and margin
  • Specialized technical expertise to strengthen delivery
    You deliver outcomes your customers depend on. You build recurring revenue you can rely on.
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Distributor Led Marketplace: A Single Destination to Buy, Bundle & Build

In 2026, partners will gain access to an enhanced, distributor led marketplace experience designed to simplify how they procure, deploy, and manage solutions end to end.

This Marketplace vision delivers:

  • Unified procurement across core technologies and the broader ecosystem
  • One integrated hub for services, subscriptions, and enablement
  • Actionable insights that surface new opportunities
  • Streamlined, automated transactions with less friction
    It's a smarter, faster, more transparent way to scale your business — with greater visibility and control than ever before.

Built for Partners Ready to Lead

The combination of industry leading innovation and Tech Data’s channel expertise gives partners a powerful advantage — the tools, support, and capability to lead in a market shaped by cloud, automation, AI, and ecosystem driven value.

 This is not just a partnership.
It’s a launchpad.
 
Andy Corner

Andy Corner

Red Hat Business Manager

Let’s map out your strategy across OpenShift Virtulization, Managed Services and Marketplace opportunities.